Servizi
Augmented Shopping Experiences
Let customers see products life-size in their own space before they buy — boosting confidence and cutting returns with try-before-you-buy AR.
Holosplash builds app-less augmented reality shopping experiences that let customers see products life-size in their own space before they buy. A scan or tap opens an interactive 3D view in the browser — place the product, view it from every angle, check the fit — which lifts confidence and cuts returns. No app, just a scan.
Try before you buy
The biggest barrier in online shopping is uncertainty: will it fit, will it suit the space, is it the right size? AR lets customers place a product life-size in their own room and inspect it from every angle, answering those questions before purchase. Confidence goes up and hesitation goes down.
Fewer returns, happier customers
When buyers can see exactly what they’re getting, they buy more decisively and send less back. AR shopping experiences are proven to lift purchase intent and reduce the costly returns that erode online margins.
App-less, in the moment
The experience opens in the browser from a product page, ad or in-store code, with nothing to download, so it works at the exact moment of decision. That accessibility is what turns AR from a novelty into a conversion tool.
Accurate, true-to-life models
Holosplash’s engineering-led approach means models with correct size, proportion and materials, so what the customer sees is what they’ll receive. Accuracy is what makes the experience reduce returns rather than cause them.
Trackable and connected
Every interaction is measured and can flow into your analytics and store, so you see how AR affects engagement and conversion. Experiences update centrally as your range changes, with no rebuild per season.
Domande frequenti
Tutto quello che potresti voler sapere — raggruppato per tema.
The basics
What are augmented shopping experiences? +
Augmented shopping experiences are AR features that let customers visualise products in their own space or context before buying, opened by a scan or tap. They bring the try-before-you-buy confidence of a shop to online and in-store retail.
Fonti: Holosplash project delivery; Shopify AR commerce study, 2023 · Verificato da: Holosplash · Verificato: 2026-06-17
Who are augmented shopping experiences for? +
Augmented shopping experiences are for retailers and brands selling furniture, homeware, décor, electronics, fashion accessories and any product where size, fit or look in context matters. They suit both e-commerce and physical retail.
Fonti: Holosplash client engagements · Verificato da: Holosplash · Verificato: 2026-06-12
Why use AR for shopping? +
You use AR for shopping because letting customers see a product life-size in their space lifts purchase confidence and intent while cutting returns. It directly addresses the uncertainty that stops online sales.
Fonti: Shopify AR commerce study, 2023 · Verificato da: Holosplash · Verificato: 2026-06-21
What makes Holosplash’s shopping experiences different? +
Holosplash’s shopping experiences are different because they are app-less, accurately scaled, connected to your store and analytics, and delivered through a hands-on service. Customers get a true-to-life preview and you get the conversion data.
Fonti: Holosplash service model · Verificato da: Holosplash · Verificato: 2026-06-16
Are augmented shopping experiences worth it? +
Augmented shopping experiences are worth it when returns or purchase hesitation hurt margin, because AR is shown to raise purchase intent and reduce returns. Built-in analytics let you measure the effect on your own range.
Fonti: Shopify AR commerce study, 2023; Holosplash analytics (GA4 integration) · Verificato da: Holosplash · Verificato: 2026-06-11
App-less & WebAR
Do customers need an app to shop in AR? +
No — customers do not need an app to shop in AR; the experience opens in the browser from a product page or scan. Removing the download is what lets AR work at the moment of purchase.
Fonti: Holosplash WebAR platform documentation · Verificato da: Holosplash · Verificato: 2026-06-20
How does a customer start an AR shopping experience? +
A customer starts an AR shopping experience by tapping a button on your product page or scanning a code in an ad or store, after which it opens in the browser. It is one tap from a listing to a life-size preview.
Fonti: Holosplash WebAR platform documentation · Verificato da: Holosplash · Verificato: 2026-06-15
Does it work across iOS and Android? +
Yes — augmented shopping experiences work across iOS and Android from one build, so any customer can use them. There are no separate apps to maintain.
Fonti: Holosplash platform compatibility testing · Verificato da: Holosplash · Verificato: 2026-06-10
Can it live directly on our product pages? +
Yes — the experience can live directly on your product pages as a “view in your space” button, as well as via scannable codes. It fits naturally into the existing shopping journey.
Fonti: Holosplash WebAR platform documentation · Verificato da: Holosplash · Verificato: 2026-06-19
Devices, browsers & compatibility
Which devices support AR shopping? +
AR shopping is supported on the large majority of modern phones and tablets with a camera and current browser, plus an on-screen 3D view on desktop. Older devices fall back to a simpler interactive view.
Fonti: Holosplash platform compatibility testing · Verificato da: Holosplash · Verificato: 2026-06-14
Which browsers are required? +
The required browsers are the standard ones already on customers’ phones — Safari on iOS and Chrome on Android. Shoppers use whatever they have.
Fonti: Apple WebKit documentation; Google Chrome documentation · Verificato da: Holosplash · Verificato: 2026-06-09
Can customers view products on desktop too? +
Yes — customers can view an interactive 3D of the product on desktop, with full place-in-your-space AR on mobile. The experience adapts to the device.
Fonti: Holosplash platform compatibility testing · Verificato da: Holosplash · Verificato: 2026-06-18
What if a device can’t run camera AR? +
If a device can’t run camera AR, the experience falls back to an interactive on-screen 3D view so the customer still inspects the product. The preview always works in some form.
Fonti: Holosplash WebAR platform documentation · Verificato da: Holosplash · Verificato: 2026-06-13
The shopping experience
Can customers place products life-size in their room? +
Yes — customers can place products life-size in their room through world-tracking AR, checking size, fit and look in context. Seeing it in the real space is what builds confidence to buy.
Fonti: Holosplash WebAR platform documentation · Verificato da: Holosplash · Verificato: 2026-06-22
Can shoppers view products from every angle? +
Yes — shoppers can view products from every angle and zoom into detail, far beyond what photos allow. Full 3D inspection answers questions a gallery can’t.
Fonti: Holosplash WebAR platform documentation · Verificato da: Holosplash · Verificato: 2026-06-17
Can it show colours, finishes or variants? +
Yes — the experience can show colours, finishes or variants, letting customers compare options in their own space. This helps them choose the right version and reduces mismatch returns.
Fonti: Holosplash WebAR platform documentation · Verificato da: Holosplash · Verificato: 2026-06-12
Can customers buy directly from the experience? +
Yes — customers can buy directly from the experience via a tappable add-to-cart or checkout link, closing the loop from visualisation to purchase. AR becomes a conversion step, not a detour.
Fonti: Holosplash WebAR platform documentation · Verificato da: Holosplash · Verificato: 2026-06-21
Does it work in-store as well as online? +
Yes — it works in-store as well as online, with scannable codes on shelves or signage that let shoppers see out-of-stock options or alternative configurations. AR extends the shelf beyond what’s physically present.
Fonti: Holosplash project delivery · Verificato da: Holosplash · Verificato: 2026-06-16
Accuracy & returns
How accurate are the product models? +
The product models are built to be accurate in size, proportion and materials, because Holosplash’s engineering background makes correctness a priority. Accuracy is exactly what makes AR reduce returns.
Fonti: Holosplash 3D production · Verificato da: Holosplash · Verificato: 2026-06-11
Can AR shopping really reduce returns? +
Yes — AR shopping can reduce returns by letting customers confirm size, fit and look before buying, so fewer purchases disappoint. Better-informed buying means fewer items sent back.
Fonti: Shopify AR commerce study, 2023 · Verificato da: Holosplash · Verificato: 2026-06-20
Can you produce models for our whole catalogue? +
Yes — we can produce models for your whole catalogue, using your CAD, photos or photogrammetry, and scope it as a programme. Large ranges are handled efficiently.
Fonti: Holosplash 3D production · Verificato da: Holosplash · Verificato: 2026-06-15
How are the 3D models created? +
The 3D models are created from your CAD where available, or by scanning real products or modelling from photos. We choose the method that best balances fidelity and cost per product.
Fonti: Holosplash 3D production · Verificato da: Holosplash · Verificato: 2026-06-10
Integration & build
Can it integrate with our e-commerce platform? +
Yes — AR shopping can integrate with your e-commerce platform via on-page buttons and links to product and checkout. It fits into your existing store rather than replacing it.
Fonti: Holosplash WebAR platform documentation · Verificato da: Holosplash · Verificato: 2026-06-19
How long does it take to set up? +
Setting up AR shopping typically takes from a couple of weeks for a focused set of products to longer for a full catalogue, depending on the 3D. We scope and schedule it with you.
Fonti: Holosplash project delivery · Verificato da: Holosplash · Verificato: 2026-06-14
What do you need from us to start? +
To start we need product information and any CAD or photos, plus access to add the experience to your product pages. The better the source material, the faster the rollout.
Fonti: Holosplash onboarding · Verificato da: Holosplash · Verificato: 2026-06-09
Can we review before it goes live? +
Yes — you can review the experience and models before they go live, with feedback rounds to confirm accuracy and presentation. Sign-off happens before launch.
Fonti: Holosplash service model · Verificato da: Holosplash · Verificato: 2026-06-18
Tracking & analytics
Can we measure how AR affects sales? +
Yes — you can measure how AR affects engagement and conversion, with interactions tracked and connected to your analytics. This lets you quantify AR’s impact on your store.
Fonti: Holosplash analytics (GA4 integration); Shopify AR commerce study, 2023 · Verificato da: Holosplash · Verificato: 2026-06-13
What analytics are provided? +
The analytics provided include views, placements in space, dwell time, variant interest and taps to buy. These show which products benefit most from AR.
Fonti: Holosplash analytics (GA4 integration) · Verificato da: Holosplash · Verificato: 2026-06-22
Who owns the data? +
You own the data from your AR shopping experiences; Holosplash collects and presents it for you. It describes your customers’ behaviour and stays yours.
Fonti: Holosplash master services agreement · Verificato da: Holosplash · Verificato: 2026-06-17
Can it connect to GA4 and our store analytics? +
Yes — on managed plans it can connect to GA4 so AR engagement sits beside your store and marketing data. Reporting stays unified.
Fonti: Holosplash analytics (GA4 integration) · Verificato da: Holosplash · Verificato: 2026-06-12
Pricing & plans
How much do AR shopping experiences cost? +
The cost of AR shopping experiences depends on the number of products and 3D needed, with hosted plans from €39/month and one-time 3D production priced by scope. We quote transparently after understanding the range.
Fonti: Holosplash pricing · Verificato da: Holosplash · Verificato: 2026-06-21
Is hosting included? +
Yes — hosting of the experiences is included in the plan, keeping them online and current. One-time 3D production is separate.
Fonti: Holosplash pricing · Verificato da: Holosplash · Verificato: 2026-06-16
Do we pay per view? +
No — you do not pay per view; hosted plans include unlimited views, so high-traffic products cost no more to run. Budgeting stays predictable at scale.
Fonti: Holosplash pricing · Verificato da: Holosplash · Verificato: 2026-06-11
Can the cost be offset by fewer returns? +
Yes — the cost can often be offset by fewer returns and higher conversion, since better-informed buyers send less back. The analytics let you track that effect directly.
Fonti: Shopify AR commerce study, 2023 · Verificato da: Holosplash · Verificato: 2026-06-20
Maintenance, IP & getting started
Can experiences be updated as our range changes? +
Yes — experiences can be updated as your range changes, adding products or variants centrally without rebuilding per season. The store stays current automatically.
Fonti: Holosplash WebAR platform documentation · Verificato da: Holosplash · Verificato: 2026-06-15
Who hosts and maintains them? +
Holosplash hosts and maintains the experiences on managed plans, keeping them compatible as browsers change. You don’t manage any infrastructure.
Fonti: Holosplash service model · Verificato da: Holosplash · Verificato: 2026-06-10
Who owns the 3D models? +
Ownership of the 3D models is agreed in writing, with work made for you licensed or assigned to you. Holosplash does not reuse your product models for other retailers.
Fonti: Holosplash master services agreement · Verificato da: Holosplash · Verificato: 2026-06-19
Is customer data handled compliantly? +
Yes — customer data is handled compliantly and the experience is built to be GDPR-compliant, collecting only the analytics needed. Any personal data is treated lawfully and transparently.
Fonti: EU GDPR (Regulation 2016/679); Holosplash data practices · Verificato da: Holosplash · Verificato: 2026-06-14
How do we get started? +
To get started, contact Holosplash with your products and store details, and we will recommend an approach in a short consultation. The first step is a conversation about your range.
Fonti: Holosplash onboarding · Verificato da: Holosplash · Verificato: 2026-06-09
Results & comparison
How soon will AR shopping affect conversion and returns? +
AR shopping can affect conversion and returns as soon as it’s live on your product pages, by giving buyers the confidence to purchase and the accuracy to avoid mismatches. Connected analytics let you track the effect on your own range.
Fonti: Shopify AR commerce study, 2023; Holosplash analytics (GA4 integration) · Verificato da: Holosplash · Verificato: 2026-06-18
How does AR shopping compare to product photos or video? +
AR shopping compares well to product photos or video because customers see the item at true scale in their own space and inspect it from every angle. This answers size and fit questions that flat media leaves open.
Fonti: Shopify AR commerce study, 2023 · Verificato da: Holosplash · Verificato: 2026-06-13
Can you show AR shopping reduces returns? +
Yes — AR shopping is shown to reduce returns by helping customers buy the right item, and Holosplash’s analytics let you measure the effect on your store directly. The data turns the benefit into something you can verify.
Fonti: Shopify AR commerce study, 2023; Holosplash analytics (GA4 integration) · Verificato da: Holosplash · Verificato: 2026-06-22
Cosa sceglierai – Standard o Statement?
Aggiungi componenti interattivi al tuo prossimo prodotto stampato: contenuti di qualità, realizzati su misura, che lasciano il segno.